Great American Insurance


About the video:

Great American Insurance Group reached out to Drive to help launch a new mobile App for their Crop Insurance Division. The video needed to be equal parts inspirational and educational. With the creative approach, we decided to bridge the past, present, and future with a blend of historical found footage with shot footage. This approach allowed us to connect emotionally with the audience while also providing an opportunity to educate by contextually demoing the new mobile application.